Informative articles about label selection, printing technologies, industry applications and design tips.
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Design
The essentials of preparing a label design file for print (prepress): vector vs bitmap, resolution, CMYK and spot colours, bleed, safe area, converting fonts to outlines and a delivery checklist.
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Design
A practical guide to how labels affect brand perception through shelf visibility, material texture, finishing options and information hierarchy.
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Design
Illegible text, low contrast, wrong dimensions, faulty barcode and other design mistakes. The technical background, prevention methods, a comparison table and a checklist for each.
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Design
A practical guide to correct dimensions, bleed, safe area, wrap direction, curved surfaces and the sampling process in custom-size label projects.
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Design
Cosmetic bottle/jar surfaces, material and surface finish selection, typography, color management, printing methods and a detailed design checklist.
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